Service 03 — Videography Coverage

Videography Coverage.

Content creation, editing and social media management for sports businesses. Draw & Fade shoots on site at your facility, cuts the footage for every platform and runs the accounts, so people see what happens inside your building and book their spot in it.

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01 — What’s Covered

Shoot It. Edit It. Post It.

Videography Coverage is one service with three core parts: content creation, editing and social media management. Take all of it or only the parts you need.

Content Creation

On-site shoot days at your facility: lessons, league nights, open play, events, staff and the space itself. We plan the shot list so one visit produces weeks of content.

Editing

Short-form vertical video cut for Instagram Reels, TikTok, YouTube Shorts and Facebook, with captions, hooks, graphics and your branding.

Social Media Management

Content calendar, posting, captions and community management across your accounts, so the feed stays active without pulling staff off the floor.

Event & Tournament Coverage

Tournaments, league finals, camps, clinics and grand openings, with highlights turned around while people are still talking about them.

Promo & Ad Creative

Membership pushes, league sign-ups, camp promos and sponsor spots, built to run as organic posts or as paid ads.

Reporting & Planning

What got watched, what got shared and what we shoot next. Reported plainly, every month.
02 — Who It’s For

Perfect For Sports Businesses

If people pay to play, train or compete at your place, video is the fastest way to show them what that looks like. These are the businesses it fits best.

Golf Simulators

Bay bookings, league nights, lessons and the food-and-drink side, filmed to fill tee times in the off-season and on slow weeknights.

Baseball Facilities

Cage sessions, hitting and pitching lessons, camps and team rentals. Training clips that parents and players share.

Adult Recreation

Kickball, dodgeball, soccer, basketball and more. League-night highlights that players tag, repost and bring friends back for.

Pickleball Facilities

Open play, leagues, clinics, tournaments and membership pushes, plus a look at the courts for people who haven’t been in yet.
Indoor sports complexesTraining academiesSoftball facilitiesBatting cagesLeagues & tournamentsYouth sports clubsCamps & clinicsGyms & performance centers
03 — Recent Coverage

Footage From The Floor

Short-form clips shot and edited by Draw & Fade inside sports facilities. Tap any clip to watch it full screen.

Baseball Facility
Pickleball Facility
Adult Recreation
Indoor Soccer
04 — How It Works

From Shoot Day To Posted

1

Plan

Your goals, your schedule, the offers to push and a shot list.
2

Shoot

We film on site around your programming, without getting in its way.
3

Edit

Clips cut, captioned and branded for each platform.
4

Post & Report

We publish on a calendar, manage the accounts and report what worked.
05 — What’s Included

One Team From Record To Post

For Sports Businesses
Everything Between Record And Post

You run the building. We handle the camera, the edit and the feed.

On-Site Shoot Days
Scheduled around lessons, leagues, open play and events.
Short-Form Video
Vertical clips for Instagram Reels, TikTok, YouTube Shorts and Facebook.
Captions & Graphics
On-screen text, hooks, titles and your logo and colors.
Content Calendar
A posting plan built around your leagues, camps, promos and events.
Posting & Community Management
We publish, write the captions and answer comments and messages.
Monthly Report
Views, reach, top clips and next month’s plan in plain language.
06 — Getting Started

Busy Floor, Quiet Feed?

Why It Works
Show What Happens Inside

Most sports businesses are busy on the floor and quiet online. Regular video fixes that. People see the leagues, the lessons and the atmosphere before they ever walk in.

  • New customers see the experience first
  • Members and players share the clips they’re in
  • Leagues, camps and events get promoted on a schedule
  • Sponsors get content that shows their placement
How To Start
Tell Us About Your Facility

Send us what you run, where you are, what you want more of (memberships, league sign-ups, lessons, event turnout) and how you handle social media today. We’ll come back with a coverage plan.

Coverage Inquiry →

Selling sponsorships at your facility or event too? See Sponsorship Support. Marketing an athlete? See Athlete Marketing.

07 — Questions

Videography Coverage FAQ

What is Videography Coverage?
Videography Coverage is Draw & Fade’s content service for sports businesses. We shoot video on site at your facility, edit it for each social platform and manage the accounts it gets posted to. It covers content creation, editing and social media management.
What kinds of sports businesses is it for?
Golf simulators, baseball facilities, pickleball facilities and adult recreation leagues are the best fit. It also works for indoor sports complexes, training academies, batting cages, youth sports clubs, camps, clinics and tournaments.
Do you only film, or do you post the content too?
Both. You can take content creation and editing on their own and post the clips yourself, or add social media management and we handle the calendar, captions, posting and community management.
Which platforms do you edit for?
Instagram Reels, TikTok, YouTube Shorts and Facebook. Each clip is cut vertical, captioned and sized for the platform it’s going on.
Do you cover one-time events or only ongoing work?
Both. We cover single events like tournaments, league finals, camps and grand openings, and we run ongoing coverage with regular shoot days for facilities that want a steady feed.
Where do you shoot?
Draw & Fade is based in Rochester, New York, and shoots on site across Western New York. For facilities and events in other markets, send us the details and we’ll tell you what we can cover.
How much does Videography Coverage cost?
Pricing depends on the number of shoot days, how many edits you need and whether we manage your social accounts. We quote each business individually.
Run a Sports Business?
Let’s Get It On Camera.
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