We Monetize Sports.
Draw & Fade is a sports sponsorship and athlete appearance agency based in Rochester, NY. We have one job: turning the assets sports organizations and athletes already own into revenue.
Why We Do This
Tournaments sell a banner when they could sell a title sponsorship. Facilities host thousands of families a week with no sponsor program. Former pros get appearance requests and have no one to price, book or run them. Draw & Fade was built to close that gap. We find the value, put a price on it and sell it.
We don’t hand you a deck and disappear. We sell the deal, run the activation, manage the appearance and report the results. Revenue that renews is the only result we care about. That means next season’s sponsors and next month’s bookings.
Our Values
Every recommendation we make ties back to money: new sponsors, bigger packages, renewals and appearance fees.
We work with properties, brands and athletes. We know what sponsors will pay for and what properties can deliver, so deals close and stick.
Deliverables are tracked, recaps are sent and results are reported. There’s nothing vague about what you got for your money.